Bright colors of fruits and vegetables as well as their medicinal roles.

A healthy trick is to vary the color of your plates

The pigments that give fruits and vegetables their vibrant colors are full of health-promoting compounds: vitamins, minerals, phytonutrients and antioxidant compounds.

  • red
  • yellow-orange
  • blue-violet
  • green
  • White
Color group Examples of beneficial compounds Benefits Examples of sources
Red Anthocyanins, beta-carotene and lycopene Lycopene is said to have protective effects against prostate cancer Tomato, papaya, pink grapefruit, watermelon


Carotenoids like beta-carotene Important role for vision, skin health and immune system Carrot, sweet potato, pumpkin and winter squash
Blue-violet Anthocyanins Strong antioxidant activity associated with the prevention of aging, cardiovascular disease and certain cancers Blueberries, blackberries, eggplants and purple pepper
Green Clorophyll, carotenoids such as lutein Lutein may reduce the risk of cataracts and age-related macular degeneration Spinach, asparagus, broccoli, peas and watercress
White Potassium, allicin Potassium regulates heart rate and blood pressure Banana, garlic, onions, potatoes



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